High quality, affordable and green beauty products are what I look and live for. More and more are popping up which is super exciting but the one that is standing out as a range that everyone can try and fall in love with is benecos. Their nail varnishes are funky, fun and are free from 5 of the nasties that you normally find in regular varnish, their mascara is great and I can’t wait to try more. If you haven’t heard of them then you should definitely check them out and below I managed to grab a little bit of time with the fabulous Silke (I heart that name majorly) to find out more about her beauty tips, why she set benecos up and what’s in store for this cool little brand quietly becoming the Rimmel of Natural beauty products.
What is benecos and why did you set it up?
benecos is a natural and organic cosmetics brand from Germany. It was founded 2008 by myself (Silke) and Stephan Becker to provide cosmetics of high quality for a reasonable price. The target was to attract also younger girls and to convince them that natural cosmetics do not have to be expensive or boring. Cosmetics from benecos are BDIH certified. The only exception is the benecos Happy Nails Nail Polishes – but instead they are 5-Free and therefore free of aggressive ingredients such as formaldehyde, toluene, camphor, phthalates and colophony.
Why should people choose natural/organic beauty products?
People should use natural and organic beauty products because they are better for your skin as well as for the environment. No harsh chemicals are allowed, no mineral oil based ingredients, no silicone and no parabens. Just ingredients that come from nature itself and that are bio degradable.
What advice would you give to people who are new to natural/organic beauty?
Don’t expect a long lasting-effect like 24 hours i.e. for lipsticks– it´s impossible! The only way to obtain such an effect is using silicones in a product. “Normal” lipsticks disappear in a natural way after a while – they are licked off. But you can be sure to have a natural beautiful high quality care each time you apply it on the lips.
Do you have a daily beauty routine, and if so, could you share it with us?
At night, I take off my make-up using one of the new benecos cleansing products that will launch later this year and just spray on some rose water on my bare skin. Afterwards, I let my skin breath overnight and do not use any kind of moisturiser. As much as I enjoy putting on make-up in the morning, I also love taking it off at night. That clean feeling is just so nice and refreshing.
What is the best piece of beauty advice you have ever been given?
When you are not feeling so good and your skin looks kind of dull, focus on your teint (complexion). Use a hydrating moisturiser and keep your attention on your complexion. A good make-up foundation and concealer can make your teint look more healthy and glowy and your overall appearance will brighten up.
What are your top 3 favourite beauty products?
These are my three current favorites: benecos Natural Concealer against dark under eye circles to make you look more awake, the new benecos Natural Vegan Volume mascara for eye-catching lashes and the benecos Natural Trio Blush because with its three colours it is very flattering and goes with every make-up look.
Can you share some top tips on glowing from the inside and out?
Happiness makes you glow from the inside as well as healthy and nourishing foods. Green tea is a great source of antioxidants, lots of water keeps you hydrated and makes your skin look dewy. Avocados have good fats that are positive for your body and soul.
As for the outside, products with caring ingredients are good for the skin. The benecos Natural Creamy Make-Up as well as the benecos BB Cream 8 in 1 are a good start for a glowing teint. The benecos Highlighting Powder gives that extra sparkle which makes your skin look radiant.
What is the most exciting beauty invention you have seen this year?
There have been quite a few interesting beauty inventions at the last Vivaness exhibition in Nuremberg/Germany (Feb. 11th – 14th, 2015). For us at benecos, the most exciting invention is an all-natural and water-based nail colour which we are working on. At the moment it is not quite marketable yet but since this is something that was not possible a few years ago, this is pretty exciting for us and we hope that the development will continue to turn out to our liking.
What are your plans for benecos in the future?
We want to continue to offer interesting and innovative natural beauty products as well as fashionable colours. We strive to make natural and organic cosmetics available for everyone!
Sentences to finish.
I love natural beauty products because…
… they look and feel amazing on my skin.
If I could tell my 20 something self, one piece of beauty advice, it would be…
Cool down, stress less, it just gives you wrinkles. Don’t worry, be happy because happy girls are the prettiest.
My favourite beauty quote is…
BEAUTY gets attention – PERSONALITY captures heart. (Unknown)
My favourite beauty resource is…
… do a lazy weekend with my best girlfriends in a spa resort.
To relax I…
… read a good book, sit in the sunshine and drink a cup of tea.
What an awesome quote! If you would like to try benecos you can get it from Pravera here. I would love to know what you think if you have tried it before! Do you love it? What’s your favourite product and what else would you recommend me to try? As always, leave a comment below and I’ll reply!
Ailish.
